Sydney Sweeney x Ford x Dickies
Fall Collection 
VIS ID + Look Book
2023
Wieden + Kennedy NYC

Creative Directors: Eric Helin, Stuart Jennings
Art Direction: Laura Bailey
Copywriting: Jen Hubbard
Photography: Alexis Jade Gross
“Run it back!”

The Sydney Sweeney x Ford x Dickies *Fall* Collection pulls visual cues from Sydney’s vintage Mustang, and this time around, we made a Automotive Handbook/Lookbook to roll out the line. The book, featuring prominant female Ford Drivers from across the country, lays out basic car maintenance step-by-step. 




©2022—’24

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